TWO STEPS TOWARDS THE CUSTOMER, ONE STEP AHEAD OF THE COMPETITION
Evidid Website Solutions
Evidid Website Solutions is an organized set of services prepared to assist you in building an online presence for your business. To accomplish the expected results, you have to apply the suitable technology, create resonant content, and produce an attractive website design. Also, you need to properly optimize your site and manage it well while it’s online. Ultimately, you have to have a website that delivers user value and drives your business growth. We have developed a practical guide to walking you through every step of the process. Just focus on what you do best and let us help you with the rest.
Think about what do you want to achieve.
Build what you need. Use what you have.
Grow your business as you can!
Think about what you want to achieve by building the website. Determine your target audience and what values you can offer to them. Develop a strategy to present those values effectively.
The common purpose of a website is to turn visitors into prospects. But, some goals can also be to sell products, retain clients, as well as something else, or all that together. Anyhow, if your website goals are not clearly defined, it obviously cannot be fulfilled. Pretty isn’t a website goal!
Benefits are the outcomes that users will experience by using your product or service – the very reason why a site visitor becomes an actual customer. Determine what value your target customers are looking for and how you can deliver it to them. Think about what you can do better than your competition.
The website strategy is your guideline on how to attract visitors and build a well-performing site. Think ahead about what happens before, during, and after visitors interact with your business. Avoid getting stuck on features, design, or content while building and using your website.
Building the website involves making the entire series of decisions, from functional to aesthetic solutions. Each choice you make will differently impact site performance and its results.
SEO refers to techniques that help your website rank higher in search engine results pages. This makes your website more visible to people who are looking for solutions that your brand, product, or service can provide. If potential visitors are not able to find its content, your website is practically useless.
Content is what sets your website apart from the crowd. Compelling content attracts visitors to the site, keeps them engaged, and drives them to take action. Creating and distributing relevant, valuable, and profound information will help you turn prospects into buyers and buyers into long-term fans.
The user experience is the taste a visitor has on your website, and it can make or break your marketing efforts. The UX design takes into consideration every element involved that helps in shaping the experience, how it makes the user feel, and how easy it is to fulfill the tasks.
Use your website to achieve your business goals. Combine analytics, creativity, technology, and innovative marketing strategies for better results.
Make sure to measure data that’s tied to your goals. Analytics will show what is and what isn’t working well on your site. Put those findings into action and improve your web strategy for the future. Steer your website in the right direction to improve its performance and increase conversions.
Content marketing is about creating and distributing valuable and relevant content. It will attract and engage your target audience and drive more website traffic. When done correctly, content marketing helps create a relationship with your audience, and, finally, drive profitable customer action.
A conversion rate is the percentage of website visitors who complete the desired action. Everything you do in online marketing is designed to convert visitors to your website into customers for your business. Therefore, a conversion rate is an ultimate parameter in measuring your website’s success.
For most small businesses website is a key marketing tool. But, just having a website isn’t enough. Your website should be optimized to satisfy visitors’ demands and to fulfill your business goals.
Studies show that between 70-80% of people research a company online before they visit in person or make a purchase. That indicates having a business website today is as necessary as having a phone number.
Having a business website isn’t just about selling your products and services – it is also about providing some value to your potential and existing customers. Your website interacts with visitors, helps them to understand your business, provides them with further information on your products and services, and allows them to engage with you.
Evidid Website Solutions
Evidid Website Solutions is a set of services created to support you in connecting the dots between site functionality, content, and design. Our approach is really on Growth-Driven Design methodology, focused on increased website performance and cost reduction.
Based on the extensive experience we have in practical sales and marketing work, our services are directed towards gaining and retaining the customers. Our goal is not just to design the websites for our customers, but to provide them a useful marketing tool for growing their business.
Schedule Your Free Online Consultation
If you’re looking for website solutions that connect your products and services with customers, let us talk about it. There’s no-obligation or hard sell – just an opportunity to discuss the marketing possibilities for your business.
We really do like hearing from you, so drop us a line and let us know what do you think. We are responsive to your requests and value your questions.